Cdrdao is also a good command line burning program (primarily intended for audio but also a highly effective bin/cue burning program and capable of both reading and writing raw data) but extremely difficult to use without a windows gui.

But why run these programs from the command line at all?

Cdrecord, cdrdao, mkisofs (for iso image creation), discdump (for bin/cue creation) and madplay (for mp3 decoding) are all incorporated into burnatonce which is an easy to use and highly effective windows gui for each of those command line programs.