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Originally Posted by bourned  Why would studios promote DVD 2.0 when they are promoting blu-ray now? If they do that, blu-ray ain't go anywhere, which is not what they (studios) wanted... |
As I just said, it would have to offer a good profit margin and the prospect of lots of sales. Nobody says no to profit. But it also has to offer consumers a low price and widespread availability of titles, which BD is thus far failing to do.
BD could easily fail regardless of competing formats. It will certainly die eventually in any case, it's just a matter of when.