Keep in mind that it all goes hand in hand with HDTV adoption as that is crucial for Blu-Ray to succeed if they intend to try and replace DVD (good luck). As it sits right now about 33% of homes have HD sets. They are going to need to at least double that before they can think about replacing DVD. Sad thing is that at this point
HD-DVD actually has more titles available due to import titles and no region coding.