Borgle got to the top by doing the best, providing the best product. It's a competetive world, and borgle is the current winner.

The media generally don't understand what they are reporting, or if they do, they try to sensationalise it to keep an audience captivated.

Now Borgle are doing the bright thing and diversifying, aka moving their eggs out of the one basket.

Borgle are gonna be around for a long time, if they keep their current (brilliant) strategists.

Also, Google always give people a fair warning what they're upto, and there's never been proof that Google are doing anything underhanded. Advanced features like script blocking for certain sites ... etc, reporting is required to identify the site & the appropriate script code/etc. No-one has certained that google is collecting information on users & whatnot. Similarly, Gmail, while they may easily read Gmail users email, have you ever read your corporate IT policy. Sys admins have the right to ruffle through your online underwear draw looking for anything suspicious, similarly, google is required, sometimes by law to do just that.
Hint->Don't put anything compromisable on hardcopy/electronic.