Even though maddog rebrands just about everything they sell, they usally sell pretty good stuff. The maddog cables beter be good considering the price they normally sell for (13-20$ ea at compusa). I know what you mean about cheap cables though. I got some no name ones at frys (6$ for the set of 3 but the normal price was like 16$ or something) and they were total shit. I had nothing but problems with them. The antec and vantec ones I have gotten have performed perfect. The maddog ones look pretty much identical to the pc-toys ones that compusa sells so I wonder if they are the same oem? Does anybody know if the pc-toys cabels are any good (or for that matter if the maddog ones are any good)? I would like to find out while I can return them (though I suspect that they are at least decent).